Marketers in decision-making roles are anticipating moderate budget growth amid some volatility, according to a study by ...

As its revenues grow, Ocado Retail is optimising its marketing approach while focussing on customer acquisition and loyalty.

The Bisto owner also highlighted the role of the marketing function in driving impactful innovation for the food business.

Bupa, Persil and Tesco have also secured multiple nominations, while six agencies have made the shortlist for Agency of the ...

Reduced pessimism regarding financial prospects at both the company and industry levels suggests that businesses are becoming ...

Cancer Research UK is looking for a new marketing director as Philip Almond announces he will retire from the charity in May ...

Getting more for less from your agencies is good news, but only in the short term – act now to protect your brand in an ...

How rebranding from Vaco Holdings to Highspring allowed this consultancy to streamline both its offering and branding.

Growth is top of the agenda at Carlsberg as it seeks to transform its marketing function to ensure its work is “exceptionally ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation to public perceptions.

Reddit has made great strides in improving its offer to brands - and now its CMO believes the social media platform is ready ...

As the use of gen AI becomes widespread, could a mix of “quality, restraint and responsible use” help marketers avoid ethical ...