CHICAGO, July 23 (Reuters) - Southwest Airlines (LUV.N), opens new tab reported lower-than-expected quarterly profit and revenue on Wednesday, hurt by tepid demand from U.S. consumers for travel. Lingering uncertainty about the broader economy due to ...

Southwest passengers will be assigned seats, ending the chaotic scramble of its current open seating plan. The ability to choose your seat opens July 29, 2025, for flights departing in 2026 and beyond.

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

Starting July 29, customers can begin booking tickets with seat assignments for flights departing January 27, 2026.

Southwest Airlines Implements Major Change to Signature Offering first appeared on Parade on Jul 22, 2025 This story was originally reported by Parade on Jul 22, 2025, where it first appeared. As millions of travelers flock to the airport on vacation, a widely-used airline has axed hundreds of flights throughout the U.S.

Dallas-based Southwest Airlines’ fare strategy overhaul ran into trouble when the carrier launched its new “basic” economy tickets in May, forcing changes.

Several agencies and organizations dedicated to supporting Oklahoma families met today for a special networking event in Lawton.